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Colorful automobilia items fill the stage each morning at Barrett-Jackson auctions.


This exquisite full-size transportation-themed carousel manufactured by Wilhelm Hennecke of Germany in 1957 sold for $557,750 at the 2018 Scottsdale Auction.

To mark Barrett-Jackson’s half-century in business, in this special series we’re taking a look back at some of our favorite moments from the past 50 years – as well as some little-known facts about The World’s Greatest Collector Car Auctions.


Automobilia is just as much a part of the Barrett-Jackson experience as the collector cars that cross the block. The neon lights and porcelain signs of yesteryear add to motoring history and nostalgia. It’s an all-encompassing experience and one that makes the collector car hobby so appealing to so many. At the start of each Barrett-Jackson event, the finest and rarest one-of-a-kind automotive collectibles take center stage.

Part of the Ron Pratte Collection, this Harley-Davidson neon sign from the 1930s brought in $86,250 at the 2015 Scottsdale Auction.

The World’s Greatest Collector Car Auctions has routinely shattered record after record of automobilia sales. Shattering all expectations and landing Barrett-Jackson’s flagship Scottsdale Auction once again in the record books, 2015 was a monumental year. With 2,000 rare automobilia pieces selling for $6.55 million – nearly triple the previous record – the 2015 Scottsdale Auction became the highest-grossing automobilia auction in history. Many of the top 10 automobilia items were from the renowned Ron Pratte Collection. Top sellers included a 1930s Harley-Davidson neon porcelain dealership sign that sold for $86,250 and a 1950s Humble Esso Aviation Products neon porcelain sign at $80,500.

Also out of the Ron Pratte Collection, this Humble Esso Aviation Products neon sign sold for $80,500 in 2015.

“We hit it out of the park with our Automobilia Auction in 2015,” said Craig Jackson, chairman and CEO of Barrett-Jackson. “It’s exciting to set new world records for automobilia sales. I believe it not only punctuates the strength of the collector car market, but also reinforces the confidence and faith that collectors have in Barrett-Jackson.”

The 2018 Scottsdale Auction would also be a monumental event for automobilia sales. History was made when bidding reached a fever pitch on Super Saturday, resulting in the sale of a full-size 1957 Wilhelm Hennecke transportation-themed carousel for an astounding $557,750.

SOLD! A winning bid of $149,500 took home this rare 1939 Husky Gasoline porcelain service station sign at the 2018 Scottsdale Auction.

The hot streak would continue with the sale of an extremely rare 1939 Husky Gasoline service station sign for an incredible $149,500 – setting a new world record for a 30-inch double-sided porcelain sign.

And lightning does strike twice: at the 2019 Scottsdale event, a second Hennecke carousel brought in an impressive $506,000. The momentum continued to climb and, in 2021, a total of 1,018 automobilia pieces sold at No Reserve for more than $4.4 million in Scottsdale – making it the second most successful automobilia auction in its 20-year history.

While collector cars may be the heartbeat of Barrett-Jackson, the always-colorful auction of authentic automobilia items has really added another exciting dimension to the company’s unique automotive lifestyle events over the past half-century.

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By: Barrett-Jackson
Title: AMAZING AUTOMOBILIA SALES: A 50 Facts & Favorite Memories Feature
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Published Date: Fri, 08 Oct 2021 19:38:45 +0000

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Press Release

MansBrand Unveils New Automotive Racing Section to Enhance Platform for Motor Enthusiasts

auto racing

MansBrand has announced they’re expanding their platform to include a dedicated section on automotive racing. This new area complements their existing content in men’s fashion, health, outdoor adventures, and grooming. The expanded platform aims to offer more comprehensive information and resources for automotive enthusiasts alongside its current categories.

MansBrand is known for offering a wide range of services and products for men. They provide fashion advice and trends to help men stay stylish, health news that covers physical and mental well-being, guidance for outdoor activities, and information on motor vehicles. The new automotive racing section will feature various aspects of the sport, including expert advice, product reviews, and the latest racing news.

This automotive racing section will give readers detailed comparisons and reviews of cars, motorcycles, and other vehicles. It will also include maintenance tips, safety advice, and recommendations on essential motor-related products and accessories. Readers can access comprehensive guides on the gear and equipment needed for both beginners and experienced racers.

Willis from MansBrand commented on the new addition: “Our new automotive racing section is a natural extension of what we already offer on the platform. We’ve observed that many of our users have a keen interest in motor vehicles and racing. By adding this section, we aim to meet the interests of our audience and provide them with valuable content and resources. We’re still focused on our core areas like fashion, health, and outdoor activities but now can offer more for those passionate about motorsports.”

MansBrand has always emphasized community interaction and engagement. The site features blogs where users can share experiences and tips on various topics, from fashion trends to essential grooming products. The new automotive racing section will follow the same approach, encouraging readers to discuss racing strategies, share personal experiences, and offer advice through blog posts and community forums.

The updated platform remains easy to navigate. It includes advanced search options and logically organized categories. Each product or piece of content comes with high-resolution images and detailed descriptions to help visitors make informed decisions about their style, health, outdoor activities, and now, automotive racing pursuits.

Adding automotive racing content doesn’t take away from MansBrand’s commitment to fashion. The site continues to offer a wide range of Mens Fashion items, including shirts, jeans, suits, jackets, and more. By keeping up with the latest trends, MansBrand ensures its users always have access to the best fashion advice. The platform regularly updates current trends and remains a go-to hub for all things related to men’s fashion.

In the health section, MansBrand provides information on various topics, including prostate health, heart disease, and mental well-being. It offers tips for maintaining a healthy lifestyle, provides resources for further research and treatment options, and promotes regular health check-ups and preventative care.

The outdoor and adventure category offers advice on hiking, camping, and other activities. It also includes product reviews and recommendations for outdoor gear and equipment, helping men enjoy their outdoor experiences to the fullest.

Willis further noted: “We’re excited about the positive feedback we’ve received from our users. They’ve found valuable insights and products across all sections of the site. The automotive racing section is something that many of our users were looking forward to, and it fits perfectly within our diverse range of offerings. We believe it will inspire more men to explore and engage with us.”

MansBrand is committed to continuous improvement and actively seeks and incorporates customer feedback. They aim to be a comprehensive hub for men looking to enhance various aspects of their lives, whether it’s through fashion, health advice, grooming tips, or now, automotive racing content.

By expanding their offerings, MansBrand hopes to encourage a proactive exchange of ideas and experiences. They aim to inspire men to embrace new fashion challenges, refine their style, and discover passions in automotive racing, outdoor adventure, and health-conscious living. The platform invites men from all walks of life to join its growing online community.

For a comprehensive experience, the Mens Fashion Website  also includes features that are easy to navigate. From advanced search capabilities to logically organized categories, every item is accompanied by high-resolution images and detailed descriptions.

For more details on the new automotive racing section and other categories, visit the official site.

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2024 Rodeo Drive Concours d’Elegance Preview

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The 29th annual Rodeo Drive Concours d’Elegance, powered by O’Gara Coach, will bring a full day of free family fun to Beverly Hills on Sunday, June 16. This year’s Father’s Day car show will feature 100 rare and iconic vehicles, great food and plenty of entertainment. The Rodeo Drive Concours d’Elegance, which will take place between Wilshire Boulevard and Santa Monica Boulevard from 10 a.m.-4 p.m., is one of the area’s most beloved annual events. Here’s a glimpse at what you can expect to see on California’s most iconic street:

 Ted Seven aka Ted7

Show-stopping cars

This year’s event will host a special celebration of hypercars, supercars, race cars, classics and custom-built showstoppers. Provided by exclusive private collections, passionate car enthusiasts and even some of the world’s most recognized manufacturers, this has become one of the country’s preeminent luxury car shows.


Rodeo Drive Concours d’Elegance Chairman Bruce Meyer, Beverly Hills Mayor Lester Friedman, Rodeo Drive Committee President Kay Monica Rose and renowned car buff Jay Leno will present trophies to 12 award-winning entrants—from “Most Elegant” to “Best in Show”—on the main stage starting at noon.

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By: Rex McAfee
Title: 2024 Rodeo Drive Concours d’Elegance Preview
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Published Date: Mon, 10 Jun 2024 17:10:18 +0000

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Speed Read: A garage-built Ducati 996 café racer and more

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The latest café racers, flat trackers, and electric scooters.
We kick things off with a feel-good story of a botched Ducati 996 custom job, rescued by a talented garage builder. Then we look at a dazzling Yamaha SR500 flat tracker from 20-year-old Moritz Bree, a dustbin-faired Honda Dax from K-Speed, and a BMW CE 04 scooter from Deus ex Machina.

Ducati 996 café racer by Jaron Hall
Ducati 996 by Jaron Hall Most people would balk at the idea of customizing a Ducati 996, but Utah-based garage builder Jaron Hall’s work on this 996 is nothing short of noble. That’s because when Jaron got his hands on the 996, it was in dire need of saving.

The Ducati’s previous owner had tried to turn it into a scrambler, so it came to Jaron with no fairings, a hacked subframe, and a smorgasbord of sketchy parts. Working after hours (he has a marketing day job), and taking on the entire build solo, Jaron turned the mongrel 996 into a high-class Italian café racer.

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By: Wesley Reyneke
Title: Speed Read: A garage-built Ducati 996 café racer and more
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Published Date: Sun, 16 Jun 2024 20:50:06 +0000

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