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Watch this webcast on how enterprises can build a resilient approach with accelerated cloud adoption. Ray Wang, founder, chairman, and principal analyst of Constellation Research, and Vibhuti Dubey, senior vice president and SAP offering head at Infosys, talk about why decision velocity is important for enterprises aiming to achieve resilience with cloud.

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By: Jenn Webb
Title: Business resilience in the evolving cloud economy
Sourced From: www.technologyreview.com/2023/05/15/1073118/business-resilience-in-the-evolving-cloud-economy/
Published Date: Mon, 15 May 2023 17:59:13 +0000

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China’s next cultural export could be TikTok-style short soap operas

1031708703501 .pic hd scaled

Until last year, Ty Coker, a 28-year-old voice actor who lives in Missouri, mostly voiced video games and animations. But in December, they got a casting call for their first shot at live-action content: a Chinese series called Adored by the CEO, which was being remade for an American audience. Coker was hired to dub one of the main characters.

But you won’t find Adored by the CEO on TV or Netflix. Instead, it’s on FlexTV, a Chinese app filled with short dramas like this one. The shows on FlexTV are shot for phone screens, cut into about 90 two-minute episodes, and optimized for today’s extremely short attention span. Coker calls it “soap operas for the TikTok age.”

In the past few years, these short dramas have become hugely popular in China. They often span nearly a hundred episodes, but since each episode is only one or two minutes long, the whole series is no longer than a traditional movie. The most successful domestic productions make tens of millions of dollars in a few days. The entire market of short dramas in China was worth over $5 billion in 2023.

This success has motivated a few companies to try replicating the business model outside China. Not only is FlexTV translating and dubbing shows already released in China, but it has also started filming shows in the US for a more authentically American viewing experience.

It’s easy to compare apps like these to Quibi, a high-profile video service that infamously failed after less than a year in 2020.

But these latest Chinese apps are different. They don’t aim for slick, expensive productions. Instead, they choose simple scripts, shoot an entire series in two weeks, market it heavily online, and move on to the next project if it doesn’t stick.

“The biggest difference between short dramas and films is that they provide different things. We have to analyze the psychological needs of our audience and understand what they want to see … and we try to provide some emotional values,” Xiangchen Gao, the chief operations officer of FlexTV, tells MIT Technology Review.

When a show finds the right audience, it can generate significant revenue in the US too. The top-grossing show on FlexTV can bring in $2 million a week, while the production costs less than $150,000, Wang says.

Several other apps, like ReelShort and DramaBox, are also racing to bring Chinese short dramas to an international audience. They frequently top app stores’ download charts and produce blockbuster shows. Short dramas have been proven to work in China. It’s not always easy to replicate a business model in a different market, but if they succeed, they could be China’s next big cultural export.

The roots in Chinese web novels

Short dramas like Adored by the CEO are often adapted from another cultural product that is distinctly Chinese: web novels.

Web novels are a unique form of literature that has been popular on the Chinese internet for much of the last two decades: long stories that are written and posted chapter by chapter every day. Each chapter can be read in less than 10 minutes, but installments will keep being added for months if not years. Readers become avid fans, waiting for the new chapter to come out every day and paying a few cents to access it.

While some talented Chinese book authors got their big break by writing web novels, the majority of these works are the popcorn of literature, offering daily bite-size dopamine hits. For a while in the 2010s, some found an audience overseas too, with Chinese companies setting up websites to translate web novels into English.

But in the age of TikTok, long text posts have become less popular online, and the web-novel industry is looking to pivot. Business executives have realized they can adapt these novels into super-short dramas. Both forms aim for the same market: people who want something quick to kill time in their commute, or during breaks and lunch.

Many of the leading Chinese short-drama apps today work closely with Chinese web-novel companies. ReelShort is partially owned by COL Group, one of the largest digital publishers in China, with a treasure trove of novels that are ready for adaptation.

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By: Zeyi Yang
Title: China’s next cultural export could be TikTok-style short soap operas
Sourced From: www.technologyreview.com/2024/02/27/1088980/chinese-short-drama-tiktok-flextv/
Published Date: Tue, 27 Feb 2024 10:00:00 +0000

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The Download: tiny TikTok-style soap operas, and how algorithms change us

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This is today’s edition of The Download our weekday newsletter that provides a daily dose of what’s going on in the world of technology.

China’s next cultural export could be TikTok-style short soap operas

Until last year, Ty Coker, a 28-year-old voice actor who lives in Missouri, mostly voiced video games and animations. But in December, they got a casting call for their first shot at live-action content: a Chinese series called Adored by the CEO, which was being remade for an American audience. Coker was hired to dub one of the main characters.

But you won’t find Adored by the CEO on TV or Netflix. Instead, it’s on FlexTV, a Chinese app filled with short dramas like this one. The shows on FlexTV are shot for phone screens, cut into about 90 two-minute episodes, and optimized for today’s extremely short attention span. Coker calls it “soap operas for the TikTok age.”

In the past few years, these short dramas have become hugely popular in China, and the most successful domestic productions make tens of millions of dollars in a few days. This success has motivated a few companies to replicate the business model outside China. If they succeed, they could be China’s next big cultural export. Read the full story.

—Zeyi Yang

How Wi-Fi sensing became usable tech 

Wi-Fi sensing is a tantalizing concept: that the same routers bringing you the internet could also detect your movements. But, as a way to monitor health, it’s mostly been eclipsed by other technologies, like ultra-wideband radar.

Despite that, Wi-Fi sensing hasn’t gone away. Instead, it has quietly become available in millions of homes, supported by leading internet service providers, smart-home companies, and chip manufacturers.

Wi-Fi’s ubiquity continues to make it an attractive platform to build upon, especially as networks continually become more robust. Soon, thanks to better algorithms and more standardized chip designs, it could be invisibly monitoring our day-to-day movements for all sorts of surprising—and sometimes alarming—purposes. Read the full story.

—Meg Duff

Ubiquitous algorithms are shaping culture

Music, film, the visual arts, literature, fashion, journalism, food—algorithmic recommendations have fundamentally altered all these cultural products, not just influencing what gets seen or ignored but creating a kind of self-reinforcing blandness we are all contending with now.

This is actually the opposite of the personalization Netflix and other tech platforms promise. But why does it matter? And how did we get here? Three recently-released books try to get at some answers. Read our review of them.

—Bryan Gardiner

The two stories above are from the next issue of MIT Technology Review, set to land tomorrow. The theme of the magazine is hidden worlds. Subscribe to get your copy!

The must-reads

I’ve combed the internet to find you today’s most fun/important/scary/fascinating stories about technology.

1 The US spacecraft that landed on the moon is about to stop functioning
But another lunar lander, from Japan, has unexpectedly popped back to life. (NYT $)

2 Meet the nine-month-old $2 billion French AI startup
Mistral claims it’ll rival US giants—but it’s also just taken money from Microsoft. (WSJ $)
Microsoft is investing an undisclosed amount into Mistral. (FT $)

3 How a local news website became an AI-generated clickbait farm
This case provides a fascinating insight into how generative AI is starting to fill the internet up with trash. (Wired $)
We are hurtling toward a glitchy, spammy, scammy, AI-powered internet. (MIT Technology Review)

4 A Democrat consultant admitted to being behind the Biden robocall
📞
Well, that was pretty dumb, as campaigning strategies go. (WP $)
The US is not ready for what AI is going to do to its elections. (The Guardian)
Meta is promising it’ll form a team to tackle deceptive uses of AI in the upcoming EU elections. (BBC)

5 The US is reportedly using AI to choose where to bomb
It used machine learning algorithms to identify targets in the Middle East this month, a defense official said. (Bloomberg $)
Inside the messy ethics of making war with machines. (MIT Technology Review)

6 What a huge solar storm could do to us
☀
We’re poorly prepared for the havoc it could wreak on our energy grids and communication systems. (New Yorker $)

7 Bans on deepfakes take us only so far—here’s what we really need
Recent moves are promising, but the open source boom makes things tricky.

Read More

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By: Charlotte Jee
Title: The Download: tiny TikTok-style soap operas, and how algorithms change us
Sourced From: www.technologyreview.com/2024/02/27/1089015/tiny-soap-operas-algorithms-change-us/
Published Date: Tue, 27 Feb 2024 13:01:00 +0000

Did you miss our previous article…
https://mansbrand.com/how-antarcticas-history-of-isolation-is-endingthanks-to-starlink/

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How Antarctica’s history of isolation is ending—thanks to Starlink

Mawson and sledge Adelie Land Antarctica 1912 scaled

“This is one of the least visited places on planet Earth and I got to open the door,” Matty Jordan, a construction specialist at New Zealand’s Scott Base in Antarctica, wrote in the caption to the video he posted to Instagram and TikTok in October 2023.

In the video, he guides viewers through an empty, echoing hut, pointing out where the men of Ernest Shackleton’s 1907 expedition lived and worked—the socks still hung up to dry and the provisions still stacked neatly in place, preserved by the cold.

Jordan, who started making TikToks to keep family and friends up to date with his life in Antarctica, has now found himself at the center of a phenomenon. His channels have over a million followers. The video of Shackleton’s hut alone has racked up millions of views from all over the world. It’s also kind of a miracle: until very recently, those who lived and worked on Antarctic bases had no hope of communicating so readily with the outside world.

Antarctica has long been a world apart. In the 19th and early 20th centuries, when dedicated expeditions began, explorers were cut off from home for years at a time, reliant on ships sailing back and forth from civilization to carry physical mail. They were utterly alone, the only humans for thousands of miles.

This made things difficult, emotionally and physically. With only the supplies they had on hand, explorers were limited in the scientific experiments they could conduct. They couldn’t send an SOS if they needed help (which was fairly often). And also—importantly, because many relied on publicity for funding—they couldn’t let the world know what was going on.

In 1911, an Australian expedition led by Douglas Mawson was the first to take an antenna to the continent and attempt to transmit and receive wireless signals. But while Mawson was able to send a few messages during the team’s first season, he never received any back, so he didn’t know if his had been successful.

The winds at their base at Cape Denison, on the Antarctic coast directly south of Australia, raged at 70 kilometers an hour—every day, every night, for months on end. They finally succeeded in raising the mast during their second winter, only to be faced with a different problem: their radio operator was unable to work, having suffered psychosis during the six months of darkness. So the expedition was left isolated again.

While Antarctic telecommunications have been steadily improving ever since the first permanent bases were established, many decades after Mawson’s ill-fated trip, life on the ice has always been characterized by some level of disconnection. And as life at home has become ever more dependent on constant connection, instant updates, streaming, and algorithms, living in Antarctica has been seen as a break—for better and for worse—from all the digital hustle-bustle.

But the end of that long-standing disparity is now in sight. Starlink, the satellite constellation developed by Elon Musk’s company SpaceX to service the world with high-speed broadband internet, has come to Antarctica, finally bringing with it the sort of connectivity enjoyed by the world beyond the ice.

Mawson and sledge Adelie
Douglas Mawson and his team had difficulty
raising a radio antenna during the expedition
they embarked on in 1911.
 a ticker tape parade for Admiral Byrd returning from Antartica in New York CityRead More

————

By: Allegra Rosenberg
Title: How Antarctica’s history of isolation is ending—thanks to Starlink
Sourced From: www.technologyreview.com/2024/02/26/1088144/antarctica-starlink-elon-musk-satellite-internet/
Published Date: Mon, 26 Feb 2024 10:00:00 +0000

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